Please enable JavaScript for optimal viewing experience. Thank you!

ATAS

All
Things
About
Singapore

ATAS delves into the Singaporean way of doing things and living life.
ATAS tells stories that foreigners want to know and locals can relate to.
ATAS celebrates all facets of Singapore.
ATAS is All Things About Singapore.

Our Food

Evident from the common greeting ‘have you eaten’, food is a fundamental part of our identity. The notion of food permeates across all facets of Singaporean life, we do live to eat and in turn this affects in the various aspects in which we live.

Lo Hei Plate

Our Food

The act of Lo Hei and eating Yu Sheng during Chinese New Year is a cultural tradition for Chinese in Singapore. Most Singaporeans relate to this simply as an auspicious act that involves proclamation of auspicious wishes while tossing of the ingredients into the air. The Lo Hei Plate acts as a guide to the sequence and symbolic meanings of each ingredient through the inscription of prosperity wishes. Huat ah!

 
 

Kueh Tutu Eraser

Our Food

Kueh Tutu is a savoury rice flour cake steamed with either desiccated coconut, palm sugar or peanut fillings. Traditionally eaten at breakfast, they are sold on pieces of pandan (screwpine) leaf for extra fragrance. The Kueh Tutu eraser is a creative invention that uses this local snack out of its context and yet retains its original form. The small size of the Kueh Tutu and its sharp edges offer precise erasing. Other than its practical use, it can also be acquired for its decorative nature.

 
 

Our Motifs

Although there may be no one iconic pattern that best represents Singapore, there are many motifs we relate to, which are born out of either cultural legacy or pervasiveness and ubiquity. Each of these motifs holds a short story about our culture and lifestyle waiting to be told.

Peranakan Tape

Our Motifs

Peranakan tiles are renowned for their recognisable ornate motifs and distinct colours. Commonly used in the 50s as wall trimmings to decorate buildings and interior spaces, these iconic embellishments are now safeguarded by the strict conservancy guidelines of Singapore. The Peranakan Tape attempts to take us back in time through a functional yet transient adornment to any wall that pays homage to these visual icons of Singapore.

 
 

Grille Trivet

Our Motifs

The Grille Trivet celebrates the ornamental beauty of Singaporean motifs. Made from heat resistant silicone and accurately designed as a replica of metal gates found commonly in Singapore, this product brings these iconic local patterns as colorful embellishments onto the tablescape. 

 
 

Our Language

The colloquial Singaporean language is a melting pot of our diverse ethnicities. Regardless what your opinion is on how Singaporeans use language, the manner in which we speak strongly reflects our cultural values and mindset. Through deconstructing of our language, we uncover and learn more about the nuances of the local mentality.

Singlish Notebook

Our Language

Singapore is a unique blend of Chinese, Malay and Indian culture. This permeates to the local language commonly known as Singlish. Although often viewed negatively as an incorrect use of English, it is one of the most authentic and genuine facets of Singapore. Singlish is built upon the subtle nuances of the Singaporean personality and reflects daily life in the country. This product celebrates and promotes the intangible experience of the local Singaporean by formalising Singlish into a serious hardcover notebook.

 
 

SG NOTEBOOKS

Our Language

The SG NOTEBOOKS are a set of small and handy notebooks that highlight the use of our colloquial English. Each notebook revolves around a familiar local environment that has contributed significantly to the rise of Singlish vocabulary.

 

OUR LANDSCAPE

NEIGHBOUR WOOD

OUR LANDSCAPE